Marcel Broodthaers Musée D'art Moderne, Departement Des Aigles, Section Publicite
Musée D'art Moderne, Departement Des Aigles, Section Publicite
A part of the fictive museum Broodthaers created and promoted from 1968 to 1972, Section Publicité uses the figure of the eagle that transcends time and cultures, exploring its place, not in the history of art, but in the history of publicity. A pivot in the field of institutional critique, Broodthaers’ work explores how an institution is embedded in the ideology and discourse of its time, exposing the degradation that publicity often generates, turning artistic practice into a consumer good.
Published by Marian Goodman Gallery, New York